HERMÈS 2024 by TESSON STUDIOS
Fictional Project - Design of the visual identity for HERMÈS for the Paris 2024 Olympic Games.
We created an innovative visual identity, an exclusive event and limited edition products based on the notion of freedom, a fundamental value of sport and the DNA of Hermès. We also played with the graphic codes of equestrianism, in particular the jumping bars.
BRANDING + TYPE + PACKAGING DESIGN + MOTION DESIGN + ART DIRECTION + CGI PRODUCTION BY TS LAB