DIOR CNY 24 by TESSON STUDIOS
Fictional Project: Design of the CNY limited edition for DIOR BEAUTY for the the Year of the Dragon in 2024.
Statement: CNY is a major worldwide event for which more and more luxury brands - including Dior - are creating limited editions with exceptional designs. The year 2024 is the Year of the Dragon, a symbol of luck and ultimate power in China.
Creative proposal: We therefore imagined a limited edition for Dior, inspired by two figures that the brand constantly revisits in each of its creations: flowers and toile de Jouy.
PACKAGING DESIGN + ILLUSTRATION BY TS LAB